The way people communicate, get entertainment, shop, and socialize has changed dramatically. Thanks to the smartphone, access to consumers has also changed. It is now possible to reach people across… continue »Getting Up and Close with the Consumers
In 2017 we received an opportunity to conduct capacity building and leadership development for Setco Foundation. Setco Foundation started out as a CSR initiative of the Setco Auto Limited (SAL),… continue »Small is Beautiful
Prelude: The phone rings a couple of times. The founder CEO of a leading fashion accessories brand comes on the line. We had undertaken a small qualitative research project two… continue »A Case for Consumer-Centric Growth
An accomplished vocalist and an independent Qualitative Market Research consultant, Deepti Rege worked as a core team member of Lumiere before she set herself up as an independent. Deepti talks… continue »Falling, Rising, and Navigating Her Journey
Manisha Kapoor, is currently the Secretary General of The Advertising Standards Council of India (ASCI). A multi-faceted professional, she has been a brand marketer and a consultant. Manisha has helped… continue »Responsible Advertising
OBJECTIVE: Project Persone was a project to understand who the NRI customer based out of the gulf is, a special understanding of the NRI Priority Customer. PROTOCOL: A detailed study… continue »N-Light© Connect: Consumer Connect
An exemplary teacher, devoted to inclusiveness is what defines our guest speak – Ms.Neena Jacob. She personifies acceptance, inclusiveness and compassion. Lead by example is her motto. She is currently… continue »My journey in Inclusive Education
A prolific writer, thinker, philosopher, trainer and a change maker are some of the descriptors for our guest speaker Dr. Priya M Vaidya. An Associate Professor at the Department of… continue »Darkness to Light
Lumière undertook an interesting study for an Online Service Provider, which sought to understand how Indian businesses perceive online advertising. It studies their attitudes towards online advertising and looks into… continue »Study on Attitudes towards Online Advertising
Awadh Decoded “For some reason that I am interested in History, it is not just the history but what I seek in history are the turning points and how they… continue »Lucknow to Awadh