Impactful Storytelling
Sometimes realities are too complex. So stories give it form and it shapes how we view the world. – SOUNDARI MUKHERJEA Planning and Preparing It was after I interviewed Soundari… continue »Impactful Storytelling
Home »
Lumière World
Identifying Learning Needs
Lumière undertook a unique project for an MNC in September 2006, wherein we worked closely with a reputed management institute to put together a syllabus for key distributors in the… continue »Identifying Learning Needs
Garden Based Learning
My kids were introduced to this naturalistic intelligence of our garden. Howard Gardner says there are eight intelligences out of which natural intelligence is the greatest. He says we Indians… continue »Garden Based Learning
Eleanor Crisswell Hanna and the Myth of Ageing
Discovering Eleanor’s Magic We were preparing for a Lumiere Learning Monday session by Ramesh Lakshman. I got interested in the subject and attended a session by Eleanor Crisswell Hanna, his… continue »Eleanor Crisswell Hanna and the Myth of Ageing
An Educator’s Journey and Insights
With an experience of 37 years in the teaching profession, Prof. Dr. Leena Chatterjee, retired in 2021. Celebrated and decorated, she ranks among the most popular faculties at IIM Calcutta.… continue »An Educator’s Journey and Insights
Brand Perception Study – Sept 2006
A study was conducted in Aug- Sept 2006 to understand triggers and barriers for the prescription of an Rx brand of medication. The study helped to arrive at product format… continue »Brand Perception Study – Sept 2006
Ad Testing of a Milk Food Drink
A study was conducted on behalf of an FMCG major for testing various ad scripts for re-launching a brand of milk food drink (MFD) under a new name. The objective… continue »Ad Testing of a Milk Food Drink
Aspire for Her Together
~ Esha Mohol and Deepa Soman Torchbearer Thursday Grand Finale The season finale of the Torchbearer Thursday series is a tribute to women, work and well-being, a cause that reflects… continue »Aspire for Her Together
In store Observation study
Lumière took on a study for a client who wanted to identify need gaps in its store observation exercises. The study revolved around understanding the diverse experience levels of the… continue »In store Observation study
Gratefy – To nurture relationships
~ Keerthana Mariam and Deepa Soman Moussumi Dhar, customer sales and loyalty expert created her company Gratefy.com. The platform provides for customised solutions to nurture customer and employee relationships. Begin… continue »Gratefy – To nurture relationships